Jobs in the video game industry

Research and Documentation:

• Perform continuous and sustained monitoring activities (artistic trends, real-time graphic technique developments, etc...)
• Document by conducting bibliographic research
• Ensure the circulation of information among teams and hierarchy

Analysis of Graphic Choices and Development of Recommendations:

• Create models and illustrations of the graphic project (sketches, mockups, prototypes) presenting the staging, colors, atmospheres, rhythms
• Create a storyboard of key phases of the game: graphical breakdown of sequence steps (shot by shot)
• Verify the effectiveness of staging and rhythm of a cinematic
• Identify technical constraints
• Develop a proposal consistent with identified objectives and constraints
• Make a clear and reasoned presentation of proposals to the art director and client
• Communicate decisions to the programming team

Graphic Data Production:

• Apply artistic directives (technical or aesthetic)
• Produce still images (preparatory drawings)
• Model backgrounds, objects (matte painting), and animated characters
• Create different interfaces (game/menus)

Research and documentation:

• Conduct continuous and sustained monitoring (artistic trends, real-time graphic technique developments, etc.)
• Document through multiple bibliographic research
• Ensure the flow of information to teams and hierarchy

Feasibility analysis:

• Study the graphic engine (available memory, platform capacity, game engine capability, animation playback possibility)
• Identify engine constraints
• Optimize game object design with respect to real-time rendering constraints

3D object modeling:

• Model while adhering to constraints: environments, objects, characters (and more generally complex animated bodies)
• Create and optimize materials and textures by applying UVs
• Create interfaces (game/menus)
• Create physical constraints
• Export data (textures, materials, etc.)
• Create different layers forming materials (diffuse, specular, bump map, normal map)
• Create and adjust real-time graphical effects: dynamic lighting, real-time graphical behaviors

Translation of the need and feasibility study:

• Analyze the tasks to be performed in detail with the art director
• Create key drawings (illustrations, model sheets) in collaboration with the modeler
• Define technical constraints with the modeler for the animation of a complex animated body (mesh layout, bone position, etc...)
• Develop and propose a high-quality solution consistent with the narrative, gameplay, and technical constraints
• Ensure the flow of information to the teams and hierarchy

Animation of backgrounds, characters, and objects:

• Model complex animated bodies integrating artistic and technical directives
• Create and implement an animation system (Setup, Rigging, Skinning, Morphs)
• Export data (animation, skins, skeletons, etc...)
• Animate characters, objects, animals, creatures, vegetation, environment
• Create cinematics or cut-scenes
• Create animation cycles
• Animate complex interactions with objects or characters
• Create lip-sync animations (lip-speech synchronization)
• Represent attitudes, emotions, moods through character movement and behavior
• Create and adjust real-time graphical effects (morphing, procedural behaviors, special effects)

Maintenance and traceability of processes and information:

• Conduct continuous and sustained monitoring of artistic trends, real-time graphic technique developments
• Document through multiple bibliographic research
• Create reusable animation libraries for each character
• Manage nomenclatures, versions, and archiving
• Ensure the circulation of necessary information (production of adapted supports for different interlocutors)

Design and Embodiment of the Artistic Vision of the Project:

• Analyze the needs
• Conduct research through bibliographic studies
• Develop a concept in its graphic form and create a graphic charter (to be applied to the graphic designers, modelers, animators he/she supervises)
• Create illustrations, model sheets
• Draft the specifications
• Present the project internally (teams, management) and to the client
• Validate with the client all stages from conception to final realization

Project Organization in its Graphic Dimension:

• Define artistic choices (design and creation) and share them with the team
• Communicate defined choices to the client: presentation and argumentation of the graphical aspects (styles, colors, typographic choices, etc...)
• Identify constraints and resources
• Adjust the project considering identified risks (technical or aesthetic)
• Validate graphical coherence

Project and Team Coordination:

• Define a work plan (intervention framework, production technical processes, budget, team, schedule, etc...)
• Organize and distribute work within the team (storyboard, etc.) in collaboration with the Producer and the production director
• Act as an intermediary between the technical director and the graphics team regarding technical constraints related to rendering, streaming, memory usage, etc...
• Control the qualification of participants and suppliers
• Ensure the production of visual and graphic documents related to project communication
• Conduct evaluations and tests (colorimetry, format, image size, etc...)
• Identify retouching and/or scheduling issues
• Ensure compliance with commitments and deadlines by managing the production process until delivery
• Provide reporting and meeting summaries

Team Management:

• Supervise and animate creative teams (activity planning, monitoring, evaluation, etc...)
• Assign projects according to each person's expertise and sensitivity
• Provide guidance and work direction to creative teams
• Participate in the recruitment process (defining needs, creating evaluation tests, conducting interviews, integration follow-up)

Monitoring:

• Conduct monitoring activities (graphic trends, etc...)

Assistant to the Project Manager/Producer:

• Collecting information to estimate the budget, number of personnel, and project timelines
• Identifying and assisting in mobilizing internal/external resources for project execution
• Monitoring the daily activities of various stakeholders
• Tracking the budget
• Tracking project deadlines
• Making suggestions for managing unforeseen events
• Gathering any relevant information for project progress reports

Team Animation:

• Contributing to team animation (activity planning, monitoring, evaluation, etc...)
• Contributing to the operational management of human resources involved in the project (recruitment, etc...)

Quality Management:

• Monitoring production quality in relation to allocated budgets and deadlines

Supervision of Certain End-of-Project Tasks:

• Localization, testing

Music Direction:

• Define the music direction in collaboration with the creative director and composer
• Develop the artistic and technical charter associated with the music direction
• Communicate the audio vision and technical requirements to the audio and technical teams

Production Organization:

• Identify technical needs, resources, and budget required for development in collaboration with the production director
• Define all sound deliverables and associated production schedule
• Define the sound integration process and software to be implemented alongside the technical director
• Implement the integration process and associated software in collaboration with the technical teams

Work Supervision and Team Management:

• Supervise the work of the audio team and composer from an artistic and technical perspective, while respecting creative direction, sound quality, and deadlines
• Coordinate recording sessions in collaboration with the audio team and composer
• Monitor the sound production process within the game's overall production pipeline
• Review, iterate, and correct sound elements before final delivery
• Monitor the implementation of sound elements in the game and potentially modify them during game testing
• Support, share knowledge, and motivate audio team members in their work to help them progress in their profession

Secondary Activities:

• Compose and/or create ambiances, sound effects

Programming:

• Integrate the audio engine into the game engine
• Integrate audio tools into the engine's toolchain
• Analyze the game's technical needs in collaboration with sound designers

Evolutionary game maintenance:

• Participate in adjustments with sound designers and game designers
• Produce associated technical documentation

Secondary activity:

• Develop specific audio tools, in collaboration with sound designers and tool developers

Definition and implementation of the launch strategy:

• Define the game's marketing and communication strategy: brand identity, marketing mix, positioning, target audience, key communication themes...
• Develop the communication campaign in collaboration with the communication manager
• Assist in brand development while ensuring consistency across different products
• Assist in defining the game's visual identity and produce key visuals in collaboration with creative services and/or external agencies
• Supervise and track the creation of all marketing deliverables (banners, website, screenshots, packshots, trailer) from definition to delivery
• Set up and update the product page on various online stores (PSN, Xbox Store, Epic Store, ...)
• Assist in defining, implementing, and monitoring the media campaign alongside the media acquisition manager and media agencies
• Coordinate the community and influencer campaign alongside the community manager
• Assist in the development and production of the physical edition (Blu-Ray, cartridges) of the game with the production team or external partners

Market analysis and marketing studies:

• Analyze the market and trends to adapt offerings to players
• Assist in organizing quantitative and qualitative studies and tracking results
• Research and participate in brand development beyond video games (merchandise, licensed products, series, films...)

Secondary activities:

• Define and monitor the marketing budget
• Coordinate the production and commercialization of merchandise and licensed products

Development of Growth Strategies:

• Development and implementation of strategies to increase visibility and revenue for the company in the esports and gaming industry

Partnerships and Sponsorships:

• Research, negotiation, and management of partnerships with other companies, brands, or organizations to financially or strategically support projects or events

Content Monetization:

• Development of economic models to monetize content, including live streaming, videos, online events, etc

Marketing and Communication:

• Promotion of the brand and products through targeted marketing campaigns, especially on social media and gaming platforms

Market Analysis and Competitive Intelligence:

• Study of the esports and gaming market, analysis of trends, consumer behavior, and competition to adjust commercial strategies

Project and Event Management:

• Organization and management of esports and gaming-related events such as tournaments, expos, conferences, etc

Product and Service Development:

• Identification of opportunities to develop new products or services tailored to the needs and trends of the esports and gaming market

• Interaction with media, influencers, and gaming communities to enhance visibility and engagement around the brand or products

Live Commentary:

• Providing real-time commentary during esports matches and events, explaining player actions, employed strategies, and tactical decisions

Match Analysis:

• Analyzing and dissecting team and player performances throughout competitions, highlighting strengths, weaknesses, and key moments of the game

In-depth Game Knowledge:

• Possessing deep expertise of the specific game, including game mechanics, recent updates, characters or champions, and strategies used by professional players

Specialization:

• Some casters specialize in a particular type of game or competition genre, such as MOBAs (Multiplayer Online Battle Arenas), FPS (First Person Shooters), real-time strategy games, etc

Communication and Interactivity:

• Interacting with viewers via live chat, answering their questions, and creating an immersive experience during broadcasts

On-site Presence:

• Attending esports events in person to provide commentary, often in front of a live audience and/or broadcasting cameras

Education and Information:

• Educating viewers on technical and strategic aspects of the game, helping to make content more accessible and understandable for new viewers

Team Support:

• Supporting players and teams by visiting gaming houses and participating in training camps to provide thorough advice and analysis

Cinematic Scenes Design and Realization:

• Propose creative ideas for the company's brands and games
• Create compelling dialogue scenes with excellent camera work, editing, pacing, and engaging acting (using the animation library)
• Communicate and closely collaborate with level designers and writers to translate scripts into cinematic sequences
• Adhere to and maintain pipelines and technical requirements
• Balance quality with efficiency while considering constraints (such as deadlines)

Coordination and Testing:

• Test cinematics to ensure integrations do not conflict with the rest of the game
• Collaborate with technical leads to enhance tools and share knowledge
• Work closely with studios and other departments to obtain in-game assets for use in videos
• Coordinate and implement video project production, from script to final creation
• Supervise video projects managed by external studios and agencies
• Coordinate and implement shooting sessions (interviews, events, mocap, etc)

Secondary Activity:

• Serve as the liaison with marketing regarding trailer creation, using images/scenes from the game and providing necessary elements (footage, excerpts, captures, etc.) for promotional videos

Creation and animation of the player community:

• Manage communication about games and the company on various social networks: Facebook, Twitter, Twitch, YouTube, Instagram, TikTok, etc...
• Create or share community content (visuals, fan art, gifs, blogs, video making-of, teaser...) and then upload it to targeted networks
• Set up a publication calendar and a schedule for community deliverables
• Organize and deploy impactful community operations (community events, livestreams...)
• Represent the voice of the community within the company, especially during key communication phases or brand development (production of a new game, update...)
• Manage, develop, and engage the player community across different networks
• Listen to and interact daily with the player community on various discussion groups (Discord, Reddit...)
• Manage relationships with influencers (streamers, YouTubers...) and brand ambassadors to amplify the communication campaign

Analysis and monitoring of network activity:

• Analyze player trends (motivations, network usage...) and develop fan profiles
• Prepare community reports on both quantitative and qualitative aspects for marketing and production teams
• Collect and monitor issues raised by the community
• Conduct competitive monitoring, identify best practices regarding community development, and management tools

Secondary activities:

• Represent the studio at video game fairs or press events
• Organize and host livestreams to present and promote the game
• Collaborate with external partners (console manufacturers, external brands...) to create and post content for external social networks (PlayStation Blog, Mixer...)

Design:

• Collaborate with the creative director to understand the game's identity and musical needs
• Identify themes and atmospheres to compose, in line with the different scenes and stages of the game
• Understand narrative and gameplay intentions before composing
• Compose a musical theme adapted to each part, scene, or character present in the game
• Conduct sound and technical research to best meet the game's needs

Production:

• Plan and organize recording sessions with various participants involved in sound creation (musicians, singers, etc...)
• Create the different sound compositions and musical layers that reflect the game's universe
• Sequence and mix the different tracks to create a musical harmony that can adapt to the game's various sequences

Iteration:

• Test the game in development to compose pieces related to gameplay sequences or cinematics
• Possibly adapt the piece based on feedback from the creative director and audio director
• Ensure that the piece is played at the right time and is suitable for each gameplay situation
• Integrate the piece and musical tracks into the game, in collaboration with the sound designer and programmers

Secondary Activity:

• Work with a symphony orchestra to create the symphonic version of the game's original soundtrack

Proposal of Graphic Solutions:

• Translate an idea into finished visual productions (drawings, paintings, digital illustrations)
• Design original concepts based on a specifications guide
• Develop concepts from realistic elements
• Ensure graphic reproduction of photos, photomontage, and photo retouching (integration of new elements)
• Create colors that convey the game's atmosphere
• Collaborate with the design team to create solutions that reconcile technical and aesthetic aspects
• Ensure the achievement of artistic objectives (and vision) in all phases of game development

Establishment of a Visual Elements Database:

• Search for conceptual development ideas
• Create a wide variety of concepts (characters, creatures, vehicles, architecture, environment, etc.) and insert patterns (samples, database)
• Maintain an artistic standard by designing a wide variety of viable solutions

Secondary Activity:

• Perform 3D modeling activities

Definition of the artistic direction of projects:

• Analyze the brief and convey it to the creative teams
• Propose an artistic direction for projects
• Analyze and select the best projects submitted by the creative teams
• Present and defend projects to clients by explaining the strategy and motivating the choices

Team management:

• Supervise and animate creative teams (activity planning, monitoring, evaluation, etc...)
• Assign projects according to each individual's expertise and sensitivity
• Provide guidance and direction to creative teams
• Participate in the recruitment process (defining needs, creating evaluation tests, conducting interviews, monitoring integration)

Construction of tracking and analysis tools (predictive) for data:

• Understanding and analyzing player behaviors: acquisition, progression, monetization, player typology, segmentation
• Defining a statistical modeling that allows translating a business problem and addressing it
• Building analysis tools to collect game data and structure the database
• Defining rules for modifying game parameters (difficulty, special offers, prices) based on each player's behavior to improve user experience and increase engagement and monetization
• Collecting and gathering all necessary structured or unstructured data sources for analysis and relevance
• Organizing, studying, and synthesizing these data sources into actionable results and situating them within the target information system
• Converting, encoding, and mapping consumption or product usage data into a format understandable by all collaborators.
• Proposing recommendations on databases to modify, repatriate, outsource, or internalize
• Formulating recommendations to production teams
• Communicating key game-related data to production and marketing teams

Participation in optimizing marketing strategy:

• Participating in the development and implementation of advanced statistical tests to solve consumer problems
• Analyzing key data related to gaming behaviors, player segmentation, marketing campaigns, and communicating with managers
• Extracting new user behaviors and modeling their behaviors
• Continuously developing new analyses to lead to decisions and strategies aimed at attracting new users and retaining them
• Making predictions and monitoring trends in evolution and/or the impact of decisions

Technological monitoring on datamining tools:

• Monitoring new technologies and software solutions for data analysis
• Researching and experimenting with new methods of modeling and analyzing data
• Selecting new tools and data management techniques

Secondary activities:

• Designing and maintaining data warehouses (decision support data warehouses)
• Monitoring and animating research and development partnerships for new datamining tools with research organizations

Market Analysis and Studies:

• Conduct studies, analyses, and recommendations on business development opportunities for the company: new customer segments, new products, new partners, etc...
• Coordinate the project team internally

Negotiation and Contract Monitoring:

• Identify, target, and approach potential clients or partners to develop the company
• Develop, negotiate, and monitor contracts for publishing, subcontracting, co-production, partnerships, or involving stakes and capital, exchanges or transfers of technologies, and financial operations, etc...
• Manage relationships with partners and monitor contract implementation (payment, royalties, etc...)

Budgeting, Monitoring, and Performance Tracking:

• Develop budgets, build and mobilize an internal project team
• Provide regular reporting (financial results, sales performance, market information, promotional activities)

Monitoring and Communication:

• Conduct strategic monitoring
• Represent the company (at conferences, trade shows, etc...)

Secondary Activity:

• The business developer is also responsible for selling games to publishers and partners, or selling services

Player Training and Development:

• Design and implementation of individual and team training programs
• Analysis of player performances and identification of areas for improvement
• Technical and tactical advice to enhance individual and collective skills

Game Strategy:

• Development of game strategies tailored to different opponents and situations
• Analysis of team tactics and strategic adjustments based on opponents

Team Management:

• Coaching and motivation of players to maintain a high level of performance
• Conflict management and fostering team cohesion

Meta Analysis:

• Monitoring game trends and meta-game developments to adapt strategies
• Anticipation of meta changes and preparing the team for these adjustments

Competition Preparation:

• Planning and organizing training sessions for tournaments and major events
• Analysis of opponents and development of specific strategies to face them

Psychological Support:

• Managing stress and competitive pressure among players
• Encouraging personal and professional development of players

External Relations:

• Interaction with team management, sponsors, and partners
• Representing the team at events and in the media

Continuous Education:

• Constant monitoring of new strategies and emerging tactics in E sports
• Participation in training sessions and seminars to enhance coaching skills

Team Management:

• Recruitment of Players and Staff: Identify and recruit talented players, coaches, analysts, and other staff members
• Talent Development: Ensure the professional and personal development of players and staff
• Conflict Resolution: Manage and resolve conflicts within the team to maintain a positive atmosphere

Planning and Organization:

• Training Planning: Organize regular and effective training sessions
• Competition Schedule: Plan the team's participation in tournaments and events
• Logistics: Manage travel, accommodation, and other logistical aspects for competitions

Strategy and Performance:

• Performance Analysis: Monitor and analyze the performance of the team and opponents
• Strategy Development: Work with coaches to develop game strategies and tactics

Financial Management:

• Budget: Manage the team's budget, including salaries, travel expenses, and tournament fees
• Sponsorship and Partnerships: Find and manage relationships with sponsors and financial partners

Marketing and Communication:

• Team Promotion: Manage the team's presence on social media and other communication platforms
• Public Relations: Interact with media and fans to promote the team and its players
• Content Creation: Produce and coordinate content creation, such as videos, interviews, and streams

Compliance and Legislation:

• Contracts and Agreements: Negotiate and manage contracts for players and staff
• Regulations: Ensure the team complies with the regulations of various leagues and competitions

Player Well-being:

• Health and Well-being: Ensure the physical and mental health of players, including nutrition, sleep, and stress management
• Work-Life Balance: Help players maintain a balance between their professional career and personal life

Planning and Logistics:

• Event Planning: Define objectives, dates, locations, and event formats
• Logistics Management: Organize logistical aspects such as transportation, accommodation, equipment setup, and venue preparation

Competition Management :

• Tournament Design: Create tournament formats, rules, and match schedules
• Competition Supervision: Ensure smooth execution of matches, adherence to rules, and result management

Partnerships and Sponsorship :

• Sponsor Search: Identify and negotiate with potential sponsors to finance the event
• Partner Relations Management: Maintain strong relationships with partners and sponsors, ensuring their expectations are met

Marketing and Promotion :

• Event Promotion: Develop and execute marketing strategies to attract participants and the audience
• Social Media Management: Use social media to promote the event and engage with the community

Communication and Public Relations :

• Media Relations: Coordinate with media to ensure event coverage
• Public Relations Management: Handle official communications and interactions with the public

Financial Management :

• Budget: Develop and manage the event budget, ensuring costs are controlled and revenues optimized
• Ticketing and Registrations: Manage ticket sales and participant registrations

Technical Management :

• Technical Infrastructure: Ensure the setup and proper functioning of necessary technical infrastructures (internet, servers, streaming)
• Technical Support: Provide technical support during the event to resolve any issues

Participant Experience :

• Player Engagement: Ensure a positive experience for players by providing adequate support
• Audience Satisfaction: Create an engaging and enjoyable experience for the audience, both on-site and online

Post-Event :

• Event Evaluation: Gather feedback from participants, partners, and the audience to assess the event's success
• Closure Report: Write a detailed report on the event, including successes, challenges, and points for improvement for future events

Team Management and Recruitment:

• Recruitment and management of players, coaches, and other staff members
• Talent development and management of individual and team performances
• Conflict management and maintenance of a positive team atmosphere

Planning and Organization:

• Planning of training sessions and game strategies
• Organization of participation in tournaments and events
• Logistics management for travel, accommodation, and other operational needs

Strategy and Development:

• Analysis of team and opponent performances
• Development of game strategies and training methods
• Monitoring esports trends and developments to adapt strategies and tactics

Financial Management and Partnerships:

• Establishment and management of team budget
• Research, negotiation, and management of partnerships and sponsorship contracts
• Revenue optimization and investment management to ensure team financial sustainability

Marketing and Communication:

• Promotion of the team and players on digital and social media platforms
• Management of public relations and media communication
• Content development and branding strategies to enhance visibility and attract sponsors

Compliance and Legislation:

• Adherence to esports league and competition regulations
• Management of contracts and agreements with players and personnel
• Legal oversight and compliance with ethical and regulatory standards

Player Well-being:

• Support for players' physical and mental health
• Encouragement of a healthy work-life balance
• Implementation of personal and professional development programs for players

Development and maintenance of engine components:

• Adding features to the engine (in collaboration with game development teams)
• Ensuring engine compatibility with console requirements

Development/optimization of tools and production pipeline:

• Developing tools for graphic designers, level designers, sound designers, etc...
• Improving production and asset improvement tools
• Enhancing visualization and testing tools for assets in the engine
• Optimizing tools and automating processes

Secondary activity:

• Conducting monitoring on new processes and tools

Strategic Management:

• Ensure interface between management and production
• Conduct product, market, and technological monitoring activities
• Manage risks and develop mitigation plans

Financial/Budgetary Management:

• Develop and present budgets
• Negotiate contracts with suppliers
• Compile financing files
• Ensure budget tracking and compliance

Project Management:

• Design project guidelines
• Estimate budgets, resources, and deadlines
• Coordinate stakeholders' activities
• Ensure deadline control and manage contingencies

Team Management:

• Supervise and animate teams
• Manage human resources and support skills development
• Ensure operational team management

Quality Management:

• Ensure the quality of productions while respecting budgets and deadlines

Game Concept Development:

• Editorialize the game concept while adapting to the culture and universe of the franchise
• Analyze the target audience (gaming practices, tastes, etc...)
• Participate in defining the graphic charter

Game Principles Creation, Prototyping:

• Design the game mechanics by developing the system and setting rules
• Write the game design document describing specifications related to player navigation and behavior (scenario, game rules, environment)

Ergonomics and Interactivity:

• Provide graphical interface diagrams by analyzing existing ones and oversee their implementation by graphic designers
• Manage the camera and means of interaction with the environment by verifying access to information

Scriptwriting, Pre-production:

• Develop the game structure by integrating technical, graphical, production chain, and licensing constraints
• Make graphical and sound recommendations
• Conceptualize space and layout in collaboration with the level designer, considering technical constraints
• Technically specify the features to validate the project
• Break down actions by describing behaviors, systems, relationships
• Maintain and update the game design document

Game Development:

• Collaborate with the art director to ensure graphic coherence of the project
• Harmonize artistic elements of the project to engage the player's interest
• Achieve game balance by adjusting the behavior of game elements
• Design game progression (referring to difficulty curves, learning, rhythm)
• Coordinate team activities
• Communicate progress on the project, choices made to management, and teams

Testing:

• Test the game and identify errors and malfunctions in scenario, graphics, and/or techniques
• Correct malfunctions and validate game design
• Improve the main experience loop

Vision and Roadmap:

• Define the creative bible of the video game: general artistic intentions, narrative concepts, and key game design principles
• Define the key development stages: writing phases, prototypes, First Playable, Alpha, Beta, Master

Creative project supervision:

• Review all key milestones
• Validate all creative and game design aspects («guardian of the vision»)

Internal and external promotion:

• Promote the project's vision within the studio
• Promote the project to third parties (PR, etc...)

Narrative Framework Description:

• Collaborate with the art director, creative director, game designer, and level designer during the game's design phase
• Write the game's narrative bible (document gathering all narrative elements)
• Draft a pitch summarizing the story
• Write a synopsis outlining the main storylines (story, characters, world, locations, backstory, etc...)

• Create a sequential treatment detailing logical sequences between scenes and the flow within each scene
• Write the scenario in textual form
• Adjust and modify the scenario based on feedback and expectations from the producer or creative director
• Conduct documentary research (ensuring historical accuracy in the game, etc...)

Character Creation:

• Design characters, possibly based on an existing character bible
• Create character sheets (psychological profile, appearance, strengths/weaknesses, motivations/goals, etc...
• Ensure character consistency

Dialogue Writing:

• Construct contextual dialogues (main storyline)
• Design systemic dialogues intended to inform players or enrich characters
• Design off-texts (voiceovers, etc...) to enrich the context and create a universe
• Choose voices embodying the characters
• Write and maintain consistency in the texts appearing on game documents (posters, etc...)
• Adapt writing based on scenario evolution (scene lengthening/shortening) and project specifics (physical, budgetary constraints, etc...)

Narrative Tool Definition:

• Propose narrative tools that enhance player immersion in the game
• Propose narrative solutions (dialogue system ensuring conversation fluidity, etc...)

Writing texts for menus, interfaces, help, etc...

Writing level objectives, end of levels, comments, etc...

Secondary Activity:

• Participate in voice or motion capture recordings

Programming:

• Analyze the technical needs of the game
• Participate in adjustments with game designers
• Design and program in object-oriented language the game behaviors, actions, rules, flow, interfaces, menu, etc...
• Implement the rules defined by the design and/or artistic team (integration of interfaces, sounds, music, and sound effects)
• Develop, test, debug, and maintain various engines and systems necessary for production
• Produce associated technical documentation

Evolutionary game maintenanc :

• Populate, consult the bug database, and correct bugs
• Evolve systems
• Develop simulation and data generation tools (motion recognition)
• Make proposals on game engine enhancements

Secondary activity:

• Conduct monitoring on game mechanisms implemented in competing video games

Monitoring artistic trends:

• Carry out continuous and sustained monitoring (artistic trends, real-time graphic technique developments, etc)
• Document by conducting multiple bibliographic research

Analysis of graphic choices and development of recommendations:

• Create models and illustrations of the graphic project
• Create a storyboard of key phases of the game (graphic breakdown of sequence steps, shot by shot)
• Verify the effectiveness of staging and the rhythm of a cinematic
• Identify technical constraints
• Develop a proposal consistent with identified objectives and constraints
• Make a clear and reasoned presentation of proposals to the art director and the client
• Communicate decisions to the programming team

Area of activity specific to each specialty:

• Lighting specialist / lighting design:

  • Apply artistic directives in terms of lighting and present a project (model, diagrams)
  • Ensure the creation and adjustment of real-time graphic effects

• Special effects specialist (VFX) / production of visual effects:

  • Apply artistic directives in terms of FX and present a project (model, diagrams)
  • Ensure the creation and adjustment of real-time graphic effects

• Motion Capture Specialist (MoCap) / motion capture and transposition into a virtual environment:

  • Apply artistic directives in terms of MoCap and present a project (model, diagrams)
  • Ensure the creation and adjustment of real-time graphic effects

Strategy and Management:

• Define and implement the analytical strategy related to the company's projects and games
• Develop the application roadmap of the strategy as well as the delivery schedule for various studies and analysis tools
• Manage and supervise the team of analysts specialized in different areas: data science, marketing, business, finance, and sales
• Define and implement key performance indicators (KPIs) and qualitative and quantitative metrics
• Research, design, implement, and validate models and algorithms used to analyze various data sources, enabling decision-making
• Communicate results to external departments and formulate strategic recommendations
• Train external teams on analysis and data processing tools

Marketing Analysis:

• Collaborate with the marketing director regarding the development of the marketing strategy and the achievement of objectives through the conversion funnel
• Analyze player behavior and purchase journey
• Analyze the impact of marketing actions on different platforms

Player Analysis:

• Collaborate with the production team regarding the definition and implementation of tracking tools within the game
• Conceptualize, create, and maintain performance dashboards to track KPIs related to player acquisition, retention, and monetization
• Implement segmentation studies related to player behavior at all stages of the game lifecycle
• Develop and maintain prediction models to forecast player engagement and retention

Secondary Activity:

• Conduct competitive analysis and identify best practices, tools, and methods suitable for game and player study

Development/Optimization of Behaviors:

• Conduct ongoing research on new processes and tools
• Develop or integrate an AI engine into the game engine
• Design and program behaviors for characters/vehicles managed by artificial intelligence
• Implement rules defined by the game designer
• Participate in game balancing (difficulty tuning)

Ensuring Game Maintenance:

• Identify and fix bugs
• Participate in adjustments with level builders
• Verify program functionality and readjust based on results
• Produce associated technical documentation

Secondary Activities:

• Improve production and optimization tools for assets
• Enhance visualization and testing tools for assets within the engine
• Add features to the game engine

Design and Prototyping of Economic Systems:

• Design and prototype economic systems, game mechanics, and rewards that will motivate players to invest in the game's economy
• Design the virtual products that the game will offer
• Define the right balance between free content and paid currency in the game's economy

Collaboration with programming and UI teams for the implementation of these systems:

• Share the economic vision of the systems with the relevant teams
• Ensure the proper integration of economic systems

Contribution to the design of features related to engagement and monetization:

• Work closely with game designers to seamlessly integrate the economy design into the gaming experience
• Assist game designers in understanding the game's resource flows

Balancing the game economy based on data analysis:

• Plan and monitor the balancing of game mechanisms
• Anticipate the impact of changing virtual goods values and costs
• Identify and develop purchase factors within the gaming economy context
• Analyze collected data, report on the performance/insufficiency aspects of the game's economic model, and provide solutions to the management team
• Adapt the game economy based on collected analytical data, evaluate the performance aspects, and provide solutions to the management team.

Game Concept Development:

• Editorialize the game concept, adapting it to the culture and universe of the license
• Analyze the target audience (gaming practices, preferences, etc...)
• Take into account and respect constraints in project management
• Communicate ideas to clients and the entire team
• Conduct research (gameplay, game design, and technology)
• Evaluate the budget and schedule with the producer under the supervision of the creative director
• Participate, in collaboration with the art director, in defining the visual style

Game Principles Creation, Prototyping:

• Design game mechanics, develop the system, and establish rules
• Write and maintain the game design document describing player navigation and behavior specifications (storyline, game rules, environment)

Ergonomics and Interactivity:

• Provide graphical interface diagrams by analyzing existing ones and oversee their creation by the graphics team
• Collaborate with UI and UX designers
• Manage the camera and interaction methods with the environment by ensuring access to information

Storytelling, Pre-production:

• Write a synopsis
• Develop the game structure, integrating technical, graphical, production chain, and license constraints
• Make graphical and sound recommendations
• Conceptualize space and layout, in collaboration with the level designer, considering technical constraints
• Specify technically the features to validate the project
• Describe actions by describing behaviors, systems, and relationships

Game Development:

• Collaborate with the art director to ensure the graphical consistency of the project and all production teams (UX, technical teams, writers, etc...)
• Harmonize the artistic elements of the project to engage the player's interest
• Balance the game by configuring the behavior of game elements
• Design the game's progression (reference to difficulty curves, learning, rhythm)
• Coordinate team activities
• Communicate project progress, decisions made to management and teams

Testing:

• Test the game and identify errors and malfunctions in scenarios, graphics, and/or techniques
• Interact with the QA testing team
• Correct malfunctions and validate gameplay
• Improve the user experience loops

Team Management:

• Supervise and animate teams (activity planning, monitoring, evaluation, etc...)
• Ensure the operational management of human resources involved in the project (recruitment, etc...)
• Participate in the recruitment process (defining needs, creating evaluation tests, conducting interviews, monitoring integration)

Supervision of research activities on graphic and artistic trends:

• Supervising monitoring activities on artistic trends and the evolution of graphic techniques in real-time
• Guiding and directing research efforts (objects, criteria, and research sources)
• Producing synthesis materials on graphic and artistic trends
• Ensuring the circulation of information to teams and management

Creation of graphic data:

• Modeling 3D objects, backgrounds, characters, based on the lead's expertise

Supervision of graphic activities:

• Supervising project graphic control operations and verifying feasibility
• Identifying technical constraints
• Assisting graphic designers in finding solutions
• Communicating decisions related to graphic and artistic elements to the team
• Managing the implementation of artistic directives (technical or aesthetic)
• Ensuring adherence to deadlines and objectives
• Providing progress updates to superiors

Quality control:

• Monitoring and maintaining graphic product after production
• Ensuring optimization and quality of the product
• Addressing bug corrections
• Ensuring compliance with technical specifications

Team management:

• Leading graphic teams (activity planning, monitoring, evaluation, etc...)
• Supporting the development of team members' skills
• Participating in the recruitment process (defining needs, creating evaluation tests, conducting interviews, and overseeing integration)

Game Level Design:

• Analyze the specifications and propose solutions based on feasibility
• Anticipate player behaviors
• Design and assemble gameplay situations on paper
• Collaborate with the game designer and producer

Level Prototyping:

• Create a functional prototype by making a simplified model of the level
• Stage the gameplay rules

Integration:

• Incorporate multimedia elements created by the creative team (objects, backgrounds, characters, animations, etc...) and stage them
• Integrate programming scripts to create behaviors and trigger actions
• Integrate technical constraints (nomenclature, archiving, versions, software execution, hardware)

Testing Management:

• Test and adjust levels to ensure good playability (intuitive interface, ease of use or learnability with an interesting learning curve, etc...)

Monitoring:

• Conduct monitoring activities on developments in the video game sector
• Stay informed about the evolution of players' desires and needs

Team Management:

• Supervise and lead teams (activity planning, monitoring, evaluation, etc...)
• Ensure operational management of human resources involved in the project (recruitment, etc...)
• Participate in the recruitment process (defining needs, creating evaluation tests, conducting interviews, monitoring integration)

Management of development activities:

• Supervise programming activities
• Organize and coordinate work with external teams
• Conduct technological monitoring activities (processes and tools)
• Propose projects
• Manage test phases
• Manage the development of specific complex features
• Make decisions regarding architecture and development
• Ensure follow-up on planning and deadlines
• Ensure the design and architecture of new development products and services
• Present results and operational needs to hierarchical superiors

Quality management:

• Ensure follow-up and maintenance of code after production release
• Guarantee optimization and quality of produced code
• Ensure bug correction
• Ensure compliance with technical specifications
• Supervise the writing of technical documentation (specifications, data structure, communication between modules, etc...)
• Ensure updates

Team management:

• Supervise technical teams (activity planning, monitoring, evaluation, etc...)
• Support the development of team members' skills
• Participate in the recruitment process (defining needs, creating evaluation tests, conducting interviews, monitoring integration)

Game Level Design:

• Analyze the specifications and propose solutions based on feasibility
• Anticipate player behaviors
• Design and assemble gameplay situations on paper
• Validate proposals with the game designer and producer

Level Prototyping:

• Create a functional prototype by making a simplified model of the level
• Stage the gameplay rules

Integration:

• Incorporate multimedia elements created by the creative team (objects, backgrounds, characters, animations, etc...) and stage them
• Integrate programming scripts to create behaviors and trigger actions
• Integrate technical constraints (nomenclature, archiving, versions, software execution, hardware)
• Automate objects and categories for duplication

Testing Management:

• Test and adjust levels to ensure good playability (intuitive interface, ease of use or learnability with an interesting learning curve, etc...)

Monitoring:

• Conduct monitoring activities on developments in the video game sector
• Stay informed about the evolution of players' desires and needs

Management of the roadmap for updates of an online game:

• Define new features and bug fixes to be implemented in collaboration with the development team and the marketing team
• Design and update a development and deployment schedule for these features
• Ensure project management with the development teams

Coordination of event creation:

• Coordinate and monitor pre-launch operations of the game: Beta, Alpha, early access, etc...
• Work with the sales manager and the production team to set up events (tournaments, challenges, special levels, etc.) to support game development and promotion
• Coordinate and manage communication tools (resource creation, notifications, partner coordination) related to these events

Analysis and improvement of game performance:

• Define and monitor key performance indicators (KPIs), commission and interpret statistical analyses of player behavior
• Define actions to improve game monetization: promotions, packs, new content, new features, segmented offers, etc...
• Define and/or improve operational processes to ensure overall service efficiency
• Monitor performance and the impact of events on player retention and generated revenue

Quality control and functional monitoring:

• Ensure the proper deployment of new features, fixes, and events
• Ensure player satisfaction by ensuring that complaints are addressed promptly
• Suggest optimizations to the development team
• Analyze competition to identify best practices

Project Management:

• Conduct market research on local gaming market characteristics
• Identify and supervise external and internal resource teams for translation, recording, integration, testing phases
• Develop schedules and ensure adherence to deadlines
• Construct budget and ensure compliance
• Identify external resources
• Negotiate quotes with external suppliers
• Ensure administrative tasks related to localization process are tracked (invoicing, management of legal documents, etc...)
• Establish and/or update localization kit (Excel or database)
• Advise, guide production teams to optimize localization process

Adapting the game to the cultural specificities of the country:

• Ensure text integration into the game engine and correction in case of bugs
• Maintain and update a glossary (French, English)
• Determine and monitor quality indicators
• Oversee translation tests and procedures

Secondary activity:

• configure dynamic text changes

Visual Creation:

• Assist in creating key communication elements of the game (logo, key art, trailer, screenshots...): visual research, capture, mock-up creation, interaction with marketing teams, finalization, and delivery
• Supervise and track the creation of these assets from external agencies and artists
• Adapt these assets for online stores, social networks, advertising campaigns, websites, newsletters, and other external communication channels
• Adhere to technical specifications for each communication channel
• Capture gameplay sequences within the game engine, in collaboration with development teams
• Communicate with marketing and production teams to ensure that the marketing vision remains faithful to the game's creative vision

Monitoring and Analysis:

• Analyze the performance of various communication elements on acquisition channels and adapt them based on results
• Conduct competitive monitoring of advertisements, trends, and visual formats

Secondary Activities:

• Develop the game's marketing style guide
• Assist in creating the game's UI
• Web Design
• Create artworks for social networks
• Oversee the creative process related to the production of derivative products

Definition of the marketing plan and strategic management:

• Define objectives for market analysis studies and the associated budget
• Define the product target and its marketing mix (price, range, distribution channels, communication policy)
• Define the balance between internalization and outsourcing (and initiate consultations for external service providers)
• Validate operational marketing strategy (marketing actions, role of sales teams, etc.)
• Identify new market and product opportunities (business development)
• Analyze and anticipate market trends
• Determine product development strategies (new or existing)
• Oversee product development and launch

Team management:

• Supervise and motivate teams (activity planning, monitoring, evaluation, etc.)
• Ensure operational management of human resources (recruitment, job changes, etc.)
• Support the development of team members' skills

Financial/budgetary management:

• Define and monitor department budgets
• Measure and analyze investment/revenue ratios
• Determine and oversee the implementation of promotional activities

Communication management:

• Steer internal and external communication choices
• Participate in developing media plans (press and specialized sites: forums, streaming platforms, etc.)
• Supervise press relations
• Seek opportunities for advertising partnerships
• Oversee event organization

Secondary activity:

• Carry out writing activities (titles, taglines, slogans, etc.) and artistic direction (theme, typography, colors, etc.)

Design and development of the network engine:

• Participate in the design and creation of low-level multiplayer services, online or offline, related to a game.
• Develop the network engine.

Design and development of the game server:

• Participate in the design and creation of online services related to a game.
• Collaborate with game development teams to help optimize performance.

Maintenance of the network engine and server:

• Identify possible bugs and solutions to resolve them.
• Verify program functionality and readjust based on results.
• Produce associated technical documentation.
• Perform system load tests under variable load conditions to optimize performance.
• Optimize the system considering bandwidth constraints.
• Ensure programming in synchronous or asynchronous mode.
• Ensure the security of player payments.

Design and development of multiplayer gameplay mechanics:

• Design and develop multiplayer features, for both offline and online games.
• Implement gameplay features related to the online animation of the game (events, eSports, etc.).

Secondary activities:

• Conduct ongoing research on new processes and tools.
• Establish player behavior analysis systems with the data scientist.

Management of needs:

• Identify, prepare, and monitor subcontracting needs related to game production
• Develop a production schedule for deliverables while considering technical, budgetary, and time constraints
• Define the technical, qualitative requirements, scope, budget, pipeline, and delivery date for each deliverable

Subcontracting management:

• Identify the right partner for subcontracting in the targeted domain (art, audio, quality control, etc...)
• Manage the relationship with subcontractors, including quality control of deliverables, sending feedback, and requesting possible modifications
• Facilitate communication and exchanges between the production team and subcontractors

Budget and monitoring:

• Manage the subcontracting budget in collaboration with the production director
• Assist in improving subcontracting management by identifying best practices, tools, and methods suitable for project management

Secondary activity:

• Identify and meet potential partners at professional video game trade shows

Training and Practice:

• Dedicated to improving gaming skills through intensive training sessions, often for many hours a day

Competition:

• Participation in high-level tournaments and competitions, representing their team or sponsor

Strategy and Analysis:

• Development and adaptation of complex game strategies, analyzing game trends and opponent performances

Career Management:

• Negotiation of contracts with teams or sponsors, management of public image and social media to develop and maintain a fan base

Teaching and Streaming:

• Some professional players teach and share their knowledge through live streams or educational videos, generating additional income

Brand Representation:

• Promotion of products and brands at events, signings, and through social media

Strategic Management:

• Ensure a role as an interface between management and production
• Manage risks (identification of risks, estimation of their criticality, evaluation of critical points, and design of countermeasures)

Project Management:

• Estimate the budget, number of personnel, and project timelines
• Manage project management methods
• Identify and mobilize internal/external resources for project implementation
• Coordinate the activities of various stakeholders
• Ensure budget compliance
• Ensure mastery of deadlines
• Manage unforeseen events
• Negotiate operational deadlines and milestones with publishers
• Provide progress reports on project advancement to management and collaborators

Team Management:

• Supervise and animate teams (activity planning, monitoring, evaluation, etc...)
• Ensure operational management of human resources involved in the project (recruitment, etc...)

Quality Management:

• Ensure the quality of productions according to allocated budgets and timelines

Secondary Activities:

• Participate in game design conception
• Contribute to tech design definition
• Contribute to graphic charter definition
• Optimize development and production processes
• Conduct product, market, and technology monitoring activities (data analysis, evaluation of own video games, etc...)

Elaboration and implementation of marketing strategy:

• Define the product target audience and its marketing mix (price, range, distribution channels, communication policy) at national, regional, or global level
• Develop, implement, and monitor marketing, PR, and influencer activations across various communication channels
• Define KPIs related to marketing and communication campaigns
• Coordinate the production and adaptation of communication materials
• Manage and monitor the marketing deliverables schedule across different teams
• Assist in organizing trade shows, conventions, or press events

Media campaign management:

• Develop and implement press and non-press media plans in collaboration with media agencies or media/traffic acquisition managers
• Implement advertising partnership actions (visibility-dotation exchange)
• Monitor and analyze the campaign and adapt it according to the results

Communication campaign management:

• Assist in organizing trade shows and press events
• Assist in organizing and conducting interviews alongside press officers or communication agencies
• Assist in managing and implementing campaigns on social networks

Commercial management:

• Develop partnerships (media, advertisers, distributors, etc.) to increase sales or brand awareness
• Define and assist in the implementation of promotional operations (highlighting, sales, bundled offers, etc...)
• Coordinate the services involved in the marketing of the brand's product(s)
• Support and animate the sales and distribution network for the products
• Negotiate and coordinate operational marketing actions with partners and clients
• Monitor sales and their progression based on marketing actions taken

Competitive intelligence and market research:

• Conduct market research, analyze trends, and monitor competitors
• Prepare internal reports and provide strategic recommendations to management
• Assist in conducting marketing studies alongside external agencies or a research department

Secondary activities:

• Perform writing activities (titles, taglines, slogans, etc.) and artistic direction (universe, typography, colors, etc...)
• Create marketing presentations of the game for external partners and internal departments

Strategic Management:

• Ensure interface between management and production
• Conduct product, market, and technological monitoring activities
• Manage risks and develop mitigation plans

Financial/Budgetary Management:

• Develop and present budgets
• Negotiate contracts with suppliers
• Compile financing files
• Ensure budget tracking and compliance

Project Management:

• Design project guidelines
• Estimate budgets, resources, and deadlines
• Coordinate stakeholders' activities
• Ensure deadline control and manage contingencies

Team Management:

• Supervise and animate teams
• Manage human resources and support skills development
• Ensure operational team management

Quality Management:

• Ensure the quality of productions while respecting budgets and deadlines

Development/Optimization of Tools:

Game Maintenance:

Secondary Activities:

Design and Pre-production of the Sound Part of the Video Game:

• Analyze the specifications and define the sound charter based on the project's needs and team requirements
• Propose gameplay mechanisms based on sound
• Assess the material and human resources needed to realize the sound part of the game (recording and acquiring sounds, music, external means of editing, development costs of specific software, etc...)

Creation of Sound Media:

• Create sound effects and ambiance
• Design interface sounds
• Participate in casting and record selected voices
• Source or commission music
• Curate music selections

Integration and Editing of Sounds:

• Collaborate with the art director, project manager, and producer in directing actors (guidance, advice)
• Define dynamic sound parameters
• Specify sound triggering and playback modes
• Record, edit, and mix sounds into the correct format
• Conduct unit tests of sounds and mechanisms
• Participate in integrating sounds into the game (with programmers, level designers, and graphic designers)
• Design sounds and music for marketing elements (trailers, websites, etc...)
• Perform sound localization
• Integrate sounds into the sound engine (Fmod, Wwise, Directsound, etc.) with the data manager

Live Streaming:

• Broadcasting live content on platforms such as Twitch, YouTube Gaming, or Facebook Gaming

Video Games:

• Playing video games live to entertain and engage the audience

Interaction with Viewers:

• Communicating with viewers via live chat, answering their questions, and interacting with them during broadcasts

Content Creation:

• Producing streaming content such as educational videos, tutorials, game reviews, etc

Product and Brand Promotion:

• Promoting products, games, and brands through streams and social networks

Monetization:

• Generating revenue through subscriptions, viewer donations, partnerships, and advertising

Collaborations:

• Collaborating with other streamers, content creators, or brands for special events or promotional campaigns

Community Management:

• Building and managing a community of loyal viewers, often through social media and forums

Personal and Professional Development:

• Improving streaming skills, studying industry trends, and participating in streaming events and competitions

Management:

• Define, prepare, and adapt the graphic tools used throughout production
• Supervise the design, integration, and validation of graphic data (objects, environments, animations, special effects, textures) in the engine, while respecting the artistic vision and technical constraints of the project

Optimization:

• Develop and optimize the production pipeline and workflows
• Coordinate and act as a liaison between the graphics team and the programming team
• Optimize graphic elements produced to meet the performance constraints of our platforms
• Test tools and make any necessary corrections before deployment throughout production

Documentation:

• Produce and update documents on tools, methods, training, processes, and engine constraints for consultation and future reference
• Develop a nomenclature for all files created by the graphics team to structure data location and facilitate retrieval
• Identify the best possible tools and methods to improve and facilitate the work of the graphics team

Secondary Activity:

• Produce graphic elements (artwork, animation, models, textures) as part of game development

Definition of technical strategy:

• Define and guide technical directions
• Study technical positioning (engaged technologies, qualification of the technological environment, etc...)
• Define cross-functional tools to develop
• Conduct and/or lead technological monitoring (development methods and languages, technical infrastructures, etc...)
• Propose and ensure the follow-up of acquisition of operating licenses (software, hardware)

Technical Project Management:

• Supervise the drafting and validation phase of technical specifications
• Take charge of drafting the work carried out for CIR (Research Tax Credit) files
• Participate in the definition of technological projects (internal projects or services)
• Participate in the planning of development phases
• Advise clients on technical aspects within a service framework
• Provide technical support to project teams

Team Management:

• Supervise and animate technical teams (activity planning, monitoring, evaluation)
• Support the development of team members' skills
• Participate in the recruitment process (defining needs, creating evaluation tests, conducting interviews, monitoring integration)

Quality Management:

• Contribute to improving good practices and the quality of development phases
• Supervise technical documentation and application maintenance
• Manage technical support activities
• Organize tests and implement error correction

Project Management:

• Estimate budget, personnel, and project deadlines
• Develop cross-functional tools used by multiple teams
• Identify and mobilize internal/external resources for project realization
• Coordinate activities of different stakeholders
• Ensure deadline control
• Manage unforeseen events
• Negotiate operational deadlines, deliverables, etc., with publishers or external providers
• Provide progress reporting on projects to management and colleagues

Secondary Activities:

• Manage relationships with technological partners
• Represent the organization at events (exhibitions, symposiums, etc...)
• Participate in pre-sales and the construction of commercial offers
• Define technologies to protect

Development of game testing and analysis procedures:

• Develop functional tests, technical tests, testing tools
• Propose test plans (technical tests, manufacturer tests, game design tests, etc...)
• Propose improvements and reproduction rules, debug logs, explanatory videos
• Evaluate the feasibility of a game project based on its understanding of the audience
• Organize quantitative tests with the community
• Ensure the stability of different game versions on various platforms

Quality management:

• Perform methodical and regular checks of the game's operation against specifications (handling tests, ergonomics tests, readability tests, tuning tests)
• Identify bugs and their conditions of occurrence
• Test game mechanics and assess difficulties
• Evaluate the severity and likelihood of bugs found during tests
• Catalog bugs in a database and communicate them to various team members
• Propose corrections and implement them in collaboration with programmers
• Verify bug fixes
• Validate functions integrated into the game against design documentation
• Write accurate reports (written and oral) on defects and inconsistencies

Secondary activity:

• participate in localisation tests

Tool maintenance:

• Conduct monitoring on new processes and tools
• Develop tools for content generation
• Enhance 3D editors for moving/editing 3D objects on the game map to increase productivity of level builders
• Optimize special effects (FX) editors for improved expressiveness and performance
• Create and optimize tool user interfaces for ergonomics and efficiency
• Optimize hardware resource utilization (calculation distribution, disk usage...)
• Integrate third-party technologies into the production pipeline
• Collaborate with the audio programmer to integrate audio tools into the production pipeline

Secondary activities:

• Improve asset production and optimization tools
• Enhance visualization and testing tools for assets in the engine
• Add features to the engine

Traffic acquisition and optimization:

• Implement online advertising campaigns (mobile apps, mobile web, web browser)
• Manage the purchase of advertising space by communicating with the commercial managers of ad networks and social media networks
• Increase the visibility of the website or application on search engines and through natural or free search engine optimization techniques (SEO)
• Define the content of advertising and the choice of formats used (banners, pop-ups, videos)
• Ensure the follow-up of retargeting operations

Audience measurement and analysis of advertising campaigns:

• Use automated traffic and player journey reporting tools (retention, monetization)
• Analyze bounce rates for revisits on the website(s) or mobile application
• Design activity dashboards
• Monitor page indexing on search engines, tagging, and analyze data from web analytics tools
• Define the ROI (return on investment) of different channels
• Consolidate statistical data and compile reports

Technological and strategic monitoring:

• Monitor trends: technological developments, consumer behaviors, etc...
• Keep track of new products or services
• Monitor the evolution of search engine algorithms
• Analyze competitor information, track their respective positions and their methods of referencing
• Identify differentiation opportunities and prospect detection (lead generation)

Secondary activity:

• Intervene with community managers in player management and ensure the company's online reputation

Design:

• Create and develop the user interface and menu while respecting the game's DNA
• Collaborate with the design team to translate the game's needs into intuitive, dynamic, and ergonomic interfaces and menus
• Define graphic aspects (shapes, icons, font sizes, colors, animations, textures, logos, etc.) while considering technical constraints
• Prototype and iterate interfaces based on feedback from the artistic and design team
• Create style guides and pattern libraries for various interface components
• Create interface and menu animations
• Conduct user tests on the understanding and usability of menus/UI

Implementation:

• Implement visual elements in the engine in collaboration with programmers
• Monitor integration and make any necessary corrections

Secondary Activity:

• Create guides, icons, and logos for marketing teams

Needs Analysis:

• Understanding and analyzing the vision of artists and UI designers (documentary analysis on the intended gaming experience, exchanges with design teams, etc.)

User Interface Design:

• Design and implement UI systems in accordance with technical, design, and deadline requirements
• Ensure consistency in the visual and logistical aspects of interfaces
• Propose interaction concept prototypes for the game
• Supervise the programming of user interface modules
• Collaborate with different departments to establish a technical concept and overall architecture
• Develop graphic tools and content compilers
• Improve asset production and enhancement tools
• Enhance asset visualization and testing tools within the engine
• Add features to the engine
• Implement the display of the game world in the case of a 3D game

Maintenance, Testing, and Correction:

• Resolve any issues related to the user interface
• Establish the performance profile of the user interface and optimize it
• Establish testing and maintenance of systems
• Produce associated technical documentation
• Identify technical and environmental risks/obstacles, propose solutions to overcome identified risks

Secondary Activity:

• Conduct ongoing research on new processes and tools.

Definition and implementation of acquisition strategy:

• Define and implement the launch acquisition plan (directly with ad networks or partnership with media agencies)
• Analyse paid acquisition channels (ad networks, RTB, social networks, retargeting, search ads) and free channels (SEO, landing page, store feature, virality)
• Analyse target audiences (audience and player profiles)
• Choose marketing attribution tools and statistical analysis in coordination with the analysis team
• Oversee the creation and updating of assets required for campaign launches
• Cross-promotion management, from campaign planning to asset creation
• Define and adjust budgets

Performance monitoring and reporting:

• Daily monitoring of ongoing campaigns, analysis of key indicators (daily spending, Click-Through Rate, Install Rate, Cost Per Install, CPM, Reach, Retention, Life Time Value) and campaign adjustments
• Analyse the profitability of each campaign based on segments and cohorts
• Design dashboards and implement regular reporting
• Share analyses and best practices (capitalization for future projects, player profile analysis)
• Monitor the budget allocation for each project and adjust investments based on losses, profits, and game results
• Consolidate statistical data and draw conclusions

Partner relationship management:

• Determine partnerships and coordinate objectives with agencies: volume, expenditure amount, frequency, territories, channels (ad networks), retargeting, indicator goals, etc.
• Assist in implementing marketing tools, technical tests, and problem resolution
• Recommend and test new tracking tools, agencies, or media networks
• Negotiate contracts and pricing conditions with various partners (cost per Install, CPM, cost per click for banner placement, cost of acquiring databases for email campaigns, etc.)

Technological and strategic monitoring:

• Monitor technological advancements and player behaviors
• Keep track of new products or services
• Identify differentiation opportunities and prospects (lead generation)

User Testing:

• Help production teams translate their needs and research strategies into operational tests: playtests, feasibility tests, interviews, competitive analysis, quantitative study, focus groups, etc...
• Develop tailored methodologies and processes for conducting these tests
• Organize playtest and workshop sessions: recruiting and welcoming players, conducting tests, and collecting qualitative and quantitative data
• Analyze test results and formulate actionable recommendations for production teams
• Participate in the evolution of testing tools, methodologies, and infrastructures

Marketing Studies:

• Conduct focus groups in collaboration with the marketing team to validate or improve brand positioning, marketing strategy, and key communication elements of the game
• Conduct quantitative marketing studies as part of competitive or segmentation studies

Ensuring good UX of game features:

• Intervening with teams by producing and presenting guidelines related to game ergonomics issues
• Monitoring the production of menus, control choices, HUD, wording of all game elements, and ensuring their suitability for the target audience
• Creating UX briefs: listing feature use cases, establishing user flows, creating functional wireframes in collaboration with UI designers
• Monitoring the integration of these elements into the game by other teams

Definition of game onboarding/tutorials plans:

• Creating an onboarding plan to ensure that all game elements are introduced to the player smoothly and clearly

Technical monitoring:

• Staying informed about the latest UX trends, neuroscience, cognitive research, and gaming to integrate these constraints and codes into the game's ergonomics

Participation in user testing and continual improvement of game UX:

• Performing expert analyses on already developed content by providing relevant solutions to the issues raised
• Participating in user tests to understand their needs and habits